Quae Scribit LLC/yorCMO

I am a fractional CMO with 25+ years of media, marketing and advertising experience, focused on business outcomes. For small and medium sized businesses, I serve as a fractional CMO for a fraction of the cost.
My background spans large advertising holding companies, innovative digital and experience-led publishers, global client-side marketing roles, and corporate board membership. I embrace a results-driven leadership style with innate abilities to recruit, build, and retain skilled, high-performance teams. A marketer at heart, driven by a passionate commitment to developing and elevating the true north of a company or brand, ensuring teams will rally around a central idea, with enough room to grow in their respective skill sets and areas of responsibility. Balances a data-driven approach with creativity and innovation, with a specific focus on digital experiences, and leveraging AI.