Digital Marketing Course - Can your business be found on Google?

About the Event:
Cut through the confusion around search engine optimization (SEO) and Google Analytics in this interactive, easy-to-understand workshop. We’ll explore live campaigns along with free and paid tools from Google and other platforms. This will help you research and monitor website data for fact-based business decisions.
You’ll learn practical, high-impact SEO tactics that build credibility and increase website traffic over time all without getting lost in technical details or wasting resources on low-value activities. We’ll review real examples of companies that improved their search rankings and organic traffic, examine how they measured their return of investment, and share best practices for choosing professional SEO services and spotting red flags. Bring your laptop and be ready to participate in hands-on exercises!
Designed specifically for small business owners, these Digital Marketing Courses provide the tools and knowledge needed to help your business grow.
Key Takeaways from the Presentation:
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Get a free website checkup to spot performance issues that may hurt your SEO.
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Learn how to use Google’s free tools for local search and website data, including mobile apps.
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Find out how to calculate the return on investment for your SEO spending.
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