Think about the last big purchase you made. Likely, your purchase started with a problem or need that you had. From there, you probably began to do a bit of research and compare your options. Lastly, the purchase was likely made online. Continue Reading
A Google Business Profile (formerly known as Google My Business) is a tool that allows you to influence how your business appears on Google Search, Google Maps and Google Shopping. With this tool, you’re able to connect with customers, post business updates, list your products and services and more. Continue Reading
Understanding the 2023 Instagram algorithm is essential for a successful marketing strategy, so if you want to ensure your content gets seen on the app, keep reading for ways to win the Instagram algorithm. Continue Reading
Canva values making complex things simple, setting crazy big goals and making them happen, being a force for good and empowering others. If you’re a business owner, we’re sure at least one of these values resonates with you. Continue Reading
In this Business Builders article, we’ll review the most popular features from 2022, provide an overview of features unveiled at the 2023 Summit and provide definitive marketing tips you can implement into your business’s Facebook strategy in the new year. Continue Reading
As the technology to create quality videos get easier, businesses can no longer ignore video marketing and the dominant form of media it is today. If businesses want to excel, it’s time to consider video marketing. Continue Reading
What is Business Networking? Business networking is the process of establishing a mutually beneficial relationship with other professionals and businesses. Companies don’t make decisions, people do. That's why people do business with people they know, like, and trust. If developed... Continue Reading
Featured story by Genie O'Loughlin of Dragon Horse. Is it time to give your digital marketing plans a spring refresh? With all the uncertainty of the current business cycle, your business can't afford to fall behind in terms of digital marketing strategy. Continue Reading
Featured story by Genie O'Loughlin of Dragon Horse. While your website is table stakes, your GMB account actually has a great deal of influence on how visible your brand is on Google search results. Continue Reading
We’re challenging small businesses across Southwest Florida to make 2022 their best year yet… and SWFL Inc. can help. I’m excited to announce SWFL Inc. is launching our brand-new Solopreneur Package! Continue Reading
