Digital Marketing Course - Inbound Marketing
About the Event
The Digital Marketing Courses were designed with the small business owner in mind. Serving as a comprehensive start-up resource, these courses will provide professionals with the tools they need to help their businesses thrive.
In today's world, buyers have all the power. They have more information about your product, industry, and competition. Think about the last big purchase you made. You probably had a problem or need, did a little bit of research to figure out how you could fix it, and then made the purchase from there. This is a classic example of Inbound Marketing.
Inbound marketing is a business methodology that attracts customers by creating valuable content and experiences tailored to them. While outbound marketing interrupts your audience with content they don’t always want, inbound marketing forms connections they are looking for and solves problems they already have.
In this Digital Marketing Course you'll learn:
- What is Inbound Marketing
- What is the Inbound Marketing Methodology
- Why is Inbound Marketing important for your business
- What does your business need to implement Inbound Marketing
- How you can use the Inbound Methodology in your marketing